Healthy Skepticism Library item: 9726
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
Publication type: Journal Article
't Jong GW, Stricker BH, Sturkenboom MC.
Marketing in the lay media and prescriptions of terbinafine in primary care: Dutch cohort study.
BMJ 2004 Apr 17; 328:(7445):931
http://www.bmj.com/cgi/content/full/328/7445/931
Keywords:
Antifungal Agents/therapeutic use*
Cohort Studies
Drug Industry
Drug Utilization
Family Practice/statistics & numerical data
Female
Humans
Male
Marketing of Health Services/statistics & numerical data*
Mass Media/statistics & numerical data*
Naphthalenes/therapeutic use*
Netherlands
Onychomycosis/drug therapy*
Prescriptions, Drug/statistics & numerical data
