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Healthy Skepticism Library item: 9008

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Namazu K.
[Operational aspect of participation in the multi-national clinical trials from the foreign pharmaceutical company's standpoint].
Gan To Kagaku Ryoho 2007 Feb; 34:(2):328-30
http://www.pier-online.jp/0385-0684/contents_abstract.php?serial_no=34020&seq=48


Abstract:

As a means to reduce the delay with the West, the enhanced use of multi-national clinical trials is expected. It is necessary to improve the presence of Japan as a development base by making the best use of the quality of the clinical trials and becoming more competitive in terms of the speed and the cost as compared with other Asian countries. The development team in Japan has to play an active role in the planning stage of the trial and support improvements in the IT environment of the medical institution for introducing clinical trial management systems such as EDC. I expect the medical institutions to simplify the procedures required for conducting clinical trials, to accept English documents, to secure doctor’s time for the clinical trials and to increase the number of CRCs, etc. The elimination of the difference between the domestic and international regulations is expected of the regulator. Finally, the revision of medical institutions by the government would contribute improvements in the current situation where staff are too busy to conduct clinical trials.

Keywords:
Publication Types: English Abstract MeSH Terms: Clinical Trials/methods Clinical Trials/standards* Drug Industry* Humans International Cooperation Internationality* Japan Multicenter Studies


Notes:

[Article in Japanese]

 

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Cases of wilful misrepresentation are a rarity in medical advertising. For every advertisement in which nonexistent doctors are called on to testify or deliberately irrelevant references are bunched up in [fine print], you will find a hundred or more whose greatest offenses are unquestioning enthusiasm and the skill to communicate it.

The best defence the physician can muster against this kind of advertising is a healthy skepticism and a willingness, not always apparent in the past, to do his homework. He must cultivate a flair for spotting the logical loophole, the invalid clinical trial, the unreliable or meaningless testimonial, the unneeded improvement and the unlikely claim. Above all, he must develop greater resistance to the lure of the fashionable and the new.
- Pierre R. Garai (advertising executive) 1963