Healthy Skepticism Library item: 8248
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Bernal L.
Why Pharma Must Go Hollywood
The Scientist 2007; 21:(2):42
http://www.the-scientist.com/2007/2/1/42/1/
Abstract:
The pharmaceutical industry should be a tangible demonstration of the value of the scientific enterprise. Enormous benefits to society should, and generally do, flow from a healthy pharma sector. The transformation of AIDS into a treatable chronic disease is an example of such a benefit.
However, despite inexorable progress in biologic research, there has been a perplexingly dismal return in the number of drugs that have been successfully developed and marketed in the last few years …
Notes:
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