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Healthy Skepticism Library item: 7968

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Kravetz S.
Pharmacy profession unites to endorse collaborative drug therapy management
Pharmacy Practice News 1999 Mar; 26:10, 18


Abstract:

The pharmacy profession’s united endorsement of the collaborative drug therapy management system that allows pharmacists to help patients use their medications correctly in collaboration with a physician is discussed. The system can include the initial prescribing, monitoring, modification, and/or discontinuation of a drug and usually involves practice guidelines or a protocol for care agreed upon by the physician and pharmacist. The political process needed to pass legislation to approve the system is described. The role of the pharmaceutical industry in supporting the system is also addressed.

 

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...to influence multinational corporations effectively, the efforts of governments will have to be complemented by others, notably the many voluntary organisations that have shown they can effectively represent society’s public-health interests…
A small group known as Healthy Skepticism; formerly the Medical Lobby for Appropriate Marketing) has consistently and insistently drawn the attention of producers to promotional malpractice, calling for (and often securing) correction. These organisations [Healthy Skepticism, Médecins Sans Frontières and Health Action International] are small, but they are capable; they bear malice towards no one, and they are inscrutably honest. If industry is indeed persuaded to face up to its social responsibilities in the coming years it may well be because of these associations and others like them.
- Dukes MN. Accountability of the pharmaceutical industry. Lancet. 2002 Nov 23; 360(9346)1682-4.