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Healthy Skepticism Library item: 6176

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Ornes L, Hendrix TJ.
Prescription drug re-importation: a balanced look.
J Gerontol Nurs 2006 Aug 01; 32:(8):15-9


Abstract:

The rising cost of prescription drugs has decreased access for some older adults to purchase needed medications. For this reason, some older adults are purchasing prescriptions from foreign and Internet mail-order sites. There are two main concerns related to drug re-importation—price and safety. Therefore, should the federal government allow the re-importation of prescription drugs with Food and Drug Administration (FDA) safeguards? This article presents some of the facts about this issue including the history, chronology, and stakeholders for and against drug re-importation. Implications of drug re-importation to older adults, nurses, and public health policy are given

Keywords:
Aged Commerce/organization & administration* Drug Costs/trends Drug Industry/organization & administration Health Services Accessibility/economics* Humans International Cooperation* Internet/utilization* Legislation, Drug Prescriptions, Drug/economics* Safety Management/organization & administration* United States United States Food and Drug Administration

 

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As an advertising man, I can assure you that advertising which does not work does not continue to run. If experience did not show beyond doubt that the great majority of doctors are splendidly responsive to current [prescription drug] advertising, new techniques would be devised in short order. And if, indeed, candor, accuracy, scientific completeness, and a permanent ban on cartoons came to be essential for the successful promotion of [prescription] drugs, advertising would have no choice but to comply.
- Pierre R. Garai (advertising executive) 1963