Healthy Skepticism Library item: 528

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Reid T.
Onsert with Canadian Family Physician questionable.
Canadian Family Physician 1997; 43:613

Keywords:
*letter to the editor Canada Canadian Family Physician Pharmaceutical Advertising Advisory Board (Can) onserts preclearance of advertisements ATTITUDES REGARDING PROMOTION: MEDICAL JOURNALS PROMOTION DISGUISED: PHYSICIAN EDUCATION MATERIAL AND GUIDELINES

Notes:

Reply to: Carl Whiteside, Canadian Family Physician 1997;43:613.
Dr. Reid is scientific editor of the Canadian Family Physician.

Summary
Canadian Family Physician does not publish, edit or promote onserts sent with the journal. Since the Pharmaceutical Advertising Advisory Board does not screen onserts the journal has devised a set of criteria and the one that Whiteside objected to meets the criteria.