Healthy Skepticism Library item: 4974
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Shankar PR, Dubey AK, Subish P.
Critical evaluation of drug promotion using role-plays.
Med Educ 2006 May 01; 40:(5):472
http://www.blackwell-synergy.com/doi/abs/10.1111/j.1365-2929.2006.02429.x
Keywords:
evaluation promotion technqiues