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Healthy Skepticism Library item: 4176

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Cone M.
Activities of the International Federation of Pharmaceutical Manufacturers Associations in world health.
J Clin Epidemiol 1991; 44:


Abstract:

(Limited to parts of article dealing with promotion.) Briefly describes the operations of the Code of Pharmaceutical Marketing Practices of the International Federation of Pharmaceutical Manufacturers Associations.
The IFPMA represents 51 member associations of national pharmaceutical manufacturers throughout the world. It has developed several programs to interface and communicate with the World Health Organisation (WHO) programmes especially in regard to its activities in developing countries. Examples of collaboration with WHO are the IFPMA Training Scheme in Quality Control run jointly with the Pharmaceuticals Unit of the WHO. The IFPMA has developed a Code of Pharmaceutical Marketing Practices. It contributes to the health of both the developed and developing world through industry research, development and production of new and improved medicines. IFPMA publications provide important technical information for the global pharmaceutical industry and deal with the important issues of rational drug use in the developing world.

Keywords:
*analysis/ Code of Pharmaceutical Marketing Practices (IFPMA)/ IFPMA/ International Federation of Pharmaceutical Manufacturers Associations/ regulation of promotion/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION Drug Industry/organization & administration* International Cooperation Quality Assurance, Health Care World Health* World Health Organization*

 

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...to influence multinational corporations effectively, the efforts of governments will have to be complemented by others, notably the many voluntary organisations that have shown they can effectively represent society’s public-health interests…
A small group known as Healthy Skepticism; formerly the Medical Lobby for Appropriate Marketing) has consistently and insistently drawn the attention of producers to promotional malpractice, calling for (and often securing) correction. These organisations [Healthy Skepticism, Médecins Sans Frontières and Health Action International] are small, but they are capable; they bear malice towards no one, and they are inscrutably honest. If industry is indeed persuaded to face up to its social responsibilities in the coming years it may well be because of these associations and others like them.
- Dukes MN. Accountability of the pharmaceutical industry. Lancet. 2002 Nov 23; 360(9346)1682-4.