Healthy Skepticism Library item: 3463

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Smith R.
In delicto flagrante
Medical Journal of Australia 1987; 146:322-323

Abstract:

In the last few months in Britain a strong spotlight has been shone on the relationship between doctors and the pharmaceutical industry and a few doctors and companies have been caught in delicto flagrante. The report on the relationship between the medical profession and the industry from the Royal College of Physicians is unduly circumspect.

Keywords:
*news story/United Kingdom/ABPI/Association of the British Pharmaceutical Industry/doctors/relationship between medical profession and industry/regulation of promotion/Bayer/Eli Lilly/benoxaprofen/Roussel/Royal College of Physicians/conferences/ETHICAL ISSUES IN PROMOTION: PAYMENT FOR MEALS, ACCOMODATION, TRAVEL, ENTERTAINMENT/INFLUENCE OF PROMOTION: PROFESSIONALISM/PROMOTION DISGUISED: CONFERENCES AND MEETINGS/REGULATION, CODES, GUIDELINES: ACADEMIC INSTITUTIONS/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION

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...to influence multinational corporations effectively, the efforts of governments will have to be complemented by others, notably the many voluntary organisations that have shown they can effectively represent societyâ€™s public-health interestsâ€¦
A small group known as Healthy Skepticism; formerly the Medical Lobby for Appropriate Marketing) has consistently and insistently drawn the attention of producers to promotional malpractice, calling for (and often securing) correction. These organisations [Healthy Skepticism, MÃ©decins Sans FrontiÃ¨res and Health Action International] are small, but they are capable; they bear malice towards no one, and they are inscrutably honest. If industry is indeed persuaded to face up to its social responsibilities in the coming years it may well be because of these associations and others like them.
- Dukes MN. Accountability of the pharmaceutical industry. Lancet. 2002 Nov 23; 360(9346)1682-4.