Healthy Skepticism Library item: 2324

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Peterson , R G.
Cisapride and patient information leaflets
CMAJ 2001 May 1; 164:(10):1278

Keywords:
*letter to the editor/Canada/United States/pharmaceutical industry/Therapeutic Products Programme/Health Canada/PROMOTIONAL TECHNIQUES: PACKAGE INSERTS

Notes:

Author is Director General, Therapeutic Products Programme, Health Canada

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.