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Healthy Skepticism Library item: 19815

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Magazine

All above board
New Scientist 2004 Mar 6
http://www.newscientist.com/article/mg18124370.100-all-above-board.html


Full text:

DOES science need cleaning up? Some people think so. A panel convened by the US government’s National Institutes of Health is looking into tighter rules on collaborations between NIH scientists and outside companies. The move follows an article in the Los Angeles Times in December which alleged that NIH researchers had been collecting fees and stock options without publicly disclosing the ties to the companies concerned.

More recently in the UK, Andrew Wakefield, the doctor who first proposed a link between autism and the MMR vaccine, has faced charges that he failed to disclose a possible financial conflict of interest when he submitted the 1998 paper that triggered the scare. And last week, the Committee on Publication Ethics (COPE), which represents scores of leading medical journals, released summaries of cases brought to its attention in 2003. These included researchers submitting unethical or dubious research for peer review, and even attempts …

 

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As an advertising man, I can assure you that advertising which does not work does not continue to run. If experience did not show beyond doubt that the great majority of doctors are splendidly responsive to current [prescription drug] advertising, new techniques would be devised in short order. And if, indeed, candor, accuracy, scientific completeness, and a permanent ban on cartoons came to be essential for the successful promotion of [prescription] drugs, advertising would have no choice but to comply.
- Pierre R. Garai (advertising executive) 1963