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Healthy Skepticism Library item: 19559

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: news

Boniello K
'Face'-off in Prozac ad lawsuit
New York Post 2011 Apr 10
http://www.nypost.com/p/news/local/manhattan/face_off_in_prozac_ad_lawsuit_DjgkvxPe8CLJnO1NfX7V7M


Full text:

This actress doesn’t want to be a pill-popper, not even on television.
A Manhattan woman claims pharmaceutical giant Eli Lilly & Company is giving her high anxiety by using her image to peddle Prozac — without paying her a dime.
Gwendolyn Bucci, 55, says she didn’t know she was a citizen of “Prozac Nation” until February, when she discovered her face had been used in advertising for the decade-old antidepression drug without her permission.
“Lilly has refused to acknowledge any unauthorized usage of the images, [and] refused to stop using the images in its commercials,” the auburn-haired beauty alleges.

Bucci, who lives in NoLIta, is also seeking $450,000 in damages in a Manhattan Supreme Court lawsuit she filed against the company last week.
Eli Lilly did not respond to a request for comment.

 

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Far too large a section of the treatment of disease is to-day controlled by the big manufacturing pharmacists, who have enslaved us in a plausible pseudo-science...
The blind faith which some men have in medicines illustrates too often the greatest of all human capacities - the capacity for self deception...
Some one will say, Is this all your science has to tell us? Is this the outcome of decades of good clinical work, of patient study of the disease, of anxious trial in such good faith of so many drugs? Give us back the childlike trust of the fathers in antimony and in the lancet rather than this cold nihilism. Not at all! Let us accept the truth, however unpleasant it may be, and with the death rate staring us in the face, let us not be deceived with vain fancies...
we need a stern, iconoclastic spirit which leads, not to nihilism, but to an active skepticism - not the passive skepticism, born of despair, but the active skepticism born of a knowledge that recognizes its limitations and knows full well that only in this attitude of mind can true progress be made.
- William Osler 1909