Healthy Skepticism Library item: 18854

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Dyer C
Surgeon threatened with libel over remarks made about a breast enhancement cream
BMJ 2010 Nov 21; 341:
http://www.bmj.com/content/341/bmj.c6452.extract

Abstract:

A consultant plastic surgeon faces a possible libel action for questioning the effectiveness of a £125 (â‚¬146; $200) cream that its makers claim will increase a woman’s breast size.

The comments by Dalia Nield of the London Clinic were quoted by the Daily Mail in an article about Rodial’s Boob Job cream, which the manufacturers say can boost breast size by 2.5 cm.

Mrs Nield was quoted as saying that it was “highly unlikelyâ€ that the cream would make breasts bigger and adding that the company had not provided a full analysis of tests on it. If …

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Far too large a section of the treatment of disease is to-day controlled by the big manufacturing pharmacists, who have enslaved us in a plausible pseudo-science...
The blind faith which some men have in medicines illustrates too often the greatest of all human capacities - the capacity for self deception...
Some one will say, Is this all your science has to tell us? Is this the outcome of decades of good clinical work, of patient study of the disease, of anxious trial in such good faith of so many drugs? Give us back the childlike trust of the fathers in antimony and in the lancet rather than this cold nihilism. Not at all! Let us accept the truth, however unpleasant it may be, and with the death rate staring us in the face, let us not be deceived with vain fancies...
we need a stern, iconoclastic spirit which leads, not to nihilism, but to an active skepticism - not the passive skepticism, born of despair, but the active skepticism born of a knowledge that recognizes its limitations and knows full well that only in this attitude of mind can true progress be made.
- William Osler 1909