corner
Healthy Skepticism
Join us to help reduce harm from misleading health information.
Increase font size   Decrease font size   Print-friendly view   Print
Register Log in

Healthy Skepticism Library item: 18808

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Carlowe J
Drug companies to declare all payments made to doctors from 2012
BMJ 2010 Nov 5; 341:
http://www.bmj.com/content/341/bmj.c6290.extract


Abstract:

Doctors have welcomed changes to the drug industry’s code of practice, which

requires companies to make an annual declaration of how much money they have paid to doctors for use of their services.

The ruling is part of several amendments to the Association of the British Pharmaceutical Industry (ABPI) code of practice.

The changes will see each drug company declare the amount and the number of times payments were made to doctors, including speaker fees, advisory boards and consultancy and sponsorship for attendance at meetings.

The first declaration will be made in 2013 for payments made in 2012. The code, however, does not require individual doctors to be named, …

 

  Healthy Skepticism on RSS   Healthy Skepticism on Facebook   Healthy Skepticism on Twitter

Please
Click to Register

(read more)

then
Click to Log in
for free access to more features of this website.

Forgot your username or password?

You are invited to
apply for membership
of Healthy Skepticism,
if you support our aims.

Pay a subscription

Support our work with a donation

Buy Healthy Skepticism T Shirts


If there is something you don't like, please tell us. If you like our work, please tell others.

Email a Friend








Cases of wilful misrepresentation are a rarity in medical advertising. For every advertisement in which nonexistent doctors are called on to testify or deliberately irrelevant references are bunched up in [fine print], you will find a hundred or more whose greatest offenses are unquestioning enthusiasm and the skill to communicate it.

The best defence the physician can muster against this kind of advertising is a healthy skepticism and a willingness, not always apparent in the past, to do his homework. He must cultivate a flair for spotting the logical loophole, the invalid clinical trial, the unreliable or meaningless testimonial, the unneeded improvement and the unlikely claim. Above all, he must develop greater resistance to the lure of the fashionable and the new.
- Pierre R. Garai (advertising executive) 1963