Healthy Skepticism Library item: 18264
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Burton B
Changing prescription software to favour generics could save Australia £40m a year
BMJ 2003 Jan 25; 326:(7382):184
http://www.bmj.com/cgi/content/extract/326/7382/184/b
Abstract:
A requirement by the Australian government that the default in doctors’ software be set to prescribe generic drugs has sparked opposition from the largest pharmaceutical industry body and doctors’ groups.
The existing software-which is sponsored by the manufacturers of brand name drugs-automatically ticks the “not for substitution” box. From 1 February a prescription must not be prepared by software with the default stating that generic drugs cannot be substituted for a brand name drug.
Doctors will be able to select brand name drugs but they will have to uncheck the default box. The government estimates that the change will save the government funded Pharmaceutical Benefits Scheme A$111m (£40m; $64m; €61m) over four years.
Martyn Goddard, senior health policy officer at the Australian Consumers Association, supports the measure: “It is outrageous that the prescriber software-that is sponsored by the drug companies-directs doctors to the brand . . .