corner
Healthy Skepticism
Join us to help reduce harm from misleading health information.
Increase font size   Decrease font size   Print-friendly view   Print
Register Log in

Healthy Skepticism Library item: 18251

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Delamothe T
Half a billion here, half a billion there
BMJ 2010 Jun 10; 340:
http://www.bmj.com/cgi/content/extract/340/jun10_1/c3072


Abstract:

To improve access for patients to costly medicines the Department of Health is looking at joint payment schemes with drug companies (doi:10.1136/bmj.c2832). This week we publish an object lesson in how not to run one.

As James Raftery explains, the UK’s first risk sharing scheme began in 2002 as a ruse to get round NICE’s ruling against use of interferon beta and glatiramer acetate in multiple sclerosis (doi:10.1136/bmj.c1672). The NHS would pay for the drugs, but cost effectiveness would be closely monitored, with an agreement to reduce prices if patients’ outcomes were worse than predicted. However, although outcomes were much worse than predicted (BMJ 2009;339:b4677, doi:10.1136/bmj.b4677), the prices haven’t come down.

The monitoring team says that to make a final judgment on the scheme now would be premature. But Christopher McCabe and colleagues say that its caveats have been known about since the . . .

 

  Healthy Skepticism on RSS   Healthy Skepticism on Facebook   Healthy Skepticism on Twitter

Please
Click to Register

(read more)

then
Click to Log in
for free access to more features of this website.

Forgot your username or password?

You are invited to
apply for membership
of Healthy Skepticism,
if you support our aims.

Pay a subscription

Support our work with a donation

Buy Healthy Skepticism T Shirts


If there is something you don't like, please tell us. If you like our work, please tell others.

Email a Friend








As an advertising man, I can assure you that advertising which does not work does not continue to run. If experience did not show beyond doubt that the great majority of doctors are splendidly responsive to current [prescription drug] advertising, new techniques would be devised in short order. And if, indeed, candor, accuracy, scientific completeness, and a permanent ban on cartoons came to be essential for the successful promotion of [prescription] drugs, advertising would have no choice but to comply.
- Pierre R. Garai (advertising executive) 1963