corner
Healthy Skepticism
Join us to help reduce harm from misleading health information.
Increase font size   Decrease font size   Print-friendly view   Print
Register Log in

Healthy Skepticism Library item: 17093

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: news

NY governor wants new regulations on gifts to docs
The Associated Press 2010 Jan 24
http://www.wgrz.com/news/local/story.aspx?storyid=73865


Full text:

New York Gov. David Paterson wants to prevent pharmaceutical companies from influencing the prescribing habits of doctors. He’s got a new proposal that would keep the industry from handing out gifts and misleading product information.

Paterson is proposing tougher regulations to restrict drug makers from influencing doctors to promote the use of their prescription drugs. New York would join at least nine states that have enacted some form of legislation affecting pharmaceutical marketing.

Pharmaceutical companies argue Paterson’s measures go beyond the current voluntary code by intrusively regulating the relationships between doctors and experts who would act as consultants for the companies.

 

  Healthy Skepticism on RSS   Healthy Skepticism on Facebook   Healthy Skepticism on Twitter

Please
Click to Register

(read more)

then
Click to Log in
for free access to more features of this website.

Forgot your username or password?

You are invited to
apply for membership
of Healthy Skepticism,
if you support our aims.

Pay a subscription

Support our work with a donation

Buy Healthy Skepticism T Shirts


If there is something you don't like, please tell us. If you like our work, please tell others.

Email a Friend








Cases of wilful misrepresentation are a rarity in medical advertising. For every advertisement in which nonexistent doctors are called on to testify or deliberately irrelevant references are bunched up in [fine print], you will find a hundred or more whose greatest offenses are unquestioning enthusiasm and the skill to communicate it.

The best defence the physician can muster against this kind of advertising is a healthy skepticism and a willingness, not always apparent in the past, to do his homework. He must cultivate a flair for spotting the logical loophole, the invalid clinical trial, the unreliable or meaningless testimonial, the unneeded improvement and the unlikely claim. Above all, he must develop greater resistance to the lure of the fashionable and the new.
- Pierre R. Garai (advertising executive) 1963