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Healthy Skepticism Library item: 1684

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: news

Excepts from advertisements for mobile sales information systems from AvantGo
2002 Feb 27


Full text:

http://avantgo.com/products/businesses/workforce/applications/mobile_pharma.html
Posted 27 February 2002
Accessed 30 March 2002

“AvantGo Mobile Pharmaâ„¢ is a customizable mobile sales application designed specifically for the pharmaceutical industry.

Screenshot
Providing real-time access to existing sales force automation (SFA) systems and other tools critical to conducting pharmaceutical business, AvantGo Mobile Pharma enables sales reps to maximize every physician interaction and improve sales productivity.”

SCREEN SHOT Arm your sales reps with all the info they need for each detail: prescriber history, sample management tools, the SFA system, medical data and more.”

and…

http://avantgo.com/events/webinars/index.html
Posted 27 February 2002
Accessed 30 March 2002

Driving Market Share with Quality Physician Interactions

Is your field sales force prepared to make the most of the next physician visit?

April 30, 2002
10:00AM PST / 1:00PM EST / 6:00PM GMT

Pharmaceutical sales professionals face the daily challenge of getting in front of as many physicians as they can. And the average visit lasts only four minutes. To increase prescriptions of their product line, pharma reps must have clinical, physician and prescription data at their fingertips. Click here for more information and to register for this COMPLIMENTARY event!

Attend our complimentary seminar to discover how a mobile detailing solution can provide your reps with all the tools necessary for conducting business via easy to use handheld devices.

Why Register?

Increase the quality of physician interactions Drive sales force productivity Increase return on SFA investments in YOUR company. The seminar is complimentary- Register Today!

Not sure if your sales organization would benefit from a mobile detailing solution? This is an opportunity to learn from the experts and get your questions about mobile sales technologies answered.

 

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Far too large a section of the treatment of disease is to-day controlled by the big manufacturing pharmacists, who have enslaved us in a plausible pseudo-science...
The blind faith which some men have in medicines illustrates too often the greatest of all human capacities - the capacity for self deception...
Some one will say, Is this all your science has to tell us? Is this the outcome of decades of good clinical work, of patient study of the disease, of anxious trial in such good faith of so many drugs? Give us back the childlike trust of the fathers in antimony and in the lancet rather than this cold nihilism. Not at all! Let us accept the truth, however unpleasant it may be, and with the death rate staring us in the face, let us not be deceived with vain fancies...
we need a stern, iconoclastic spirit which leads, not to nihilism, but to an active skepticism - not the passive skepticism, born of despair, but the active skepticism born of a knowledge that recognizes its limitations and knows full well that only in this attitude of mind can true progress be made.
- William Osler 1909