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Healthy Skepticism Library item: 15184

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: news

Becks, Connery, Reeves illicitly used in sex drug ad
Thaindian News 2009 Feb 21
http://www.thaindian.com/newsportal/entertainment/becks-connery-reeves-illicitly-used-in-sex-drug-ad_100157995.html


Full text:

David Beckham, Sean Connery and Keanu Reeves have had their names put to an illegal use in a sex drug ad broadcast across TV stations around China.

All the three A-listers are shown to make it appear as if they are promoting China-made Viagra-style pills called USA Selikon with dubbed voices.

Video clipping of Beckham and his wife Victoria is used to seemingly reveal the secret weapon that keeps the soccer ace in shape, reports the Couriermail.

In the 30-second footage, the footballer appears to say “Want to know how I can keep being strong and running on the football field? USA Selikon capsules help me a lot. It’’s also the secret weapon with which I can satisfy Victoria.”

Similarly, scenes from an Indiana Jones movie show Connery with a dubbed voice saying: “I turned 70 this year. But with the help of USA Selikon capsules, I was praised by Barbara that I”m still THE James Bond, forever 25.”

Keanu Reeves is also seen during an interview in which he appears to say: “The feelings after my kidneys got washed by USA Selikon capsules are surprising. And my girlfriends were also surprised.”

A sales manager for the manufacturer told Saturday’’s South China Morning Post that the endorsements had seen the approval stamp from authorities and broadcast across China.

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.