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Healthy Skepticism Library item: 13991

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Al-Marzouki S, Roberts I, Evans S, Marshall T.
Selective reporting in clinical trials: analysis of trial protocols accepted by The Lancet
The Lancet 2008 Jul 19; 372:(9634):201
http://www.thelancet.com/journals/lancet/article/PIIS0140673608610600/fulltext


Abstract:

Selective reporting in clinical trials occurs when outcome data are collected but not reported, and when investigators do many analyses but report only the most favourable. It can distort the results of trials1 and bias meta-analyses.2 We studied trial protocols that had been peer reviewed and accepted for publication in The Lancet to examine whether selective reporting of outcomes and subgroup analyses was present…

 

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What these howls of outrage and hurt amount to is that the medical profession is distressed to find its high opinion of itself not shared by writers of [prescription] drug advertising. It would be a great step forward if doctors stopped bemoaning this attack on their professional maturity and began recognizing how thoroughly justified it is.
- Pierre R. Garai (advertising executive) 1963