Healthy Skepticism Library item: 13895

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Zain S.
Sword or shield? An overview and competitive analysis of the marketing of 'authorized generics'
Food Drug Law J. 2007; 62:(4):739-77.
http://www.ncbi.nlm.nih.gov/pubmed/18557229

Keywords:
Antitrust Laws Drug Costs Drug Industry/legislation & jurisprudence* Drug Labeling Drugs, Generic/economics Drugs, Generic/supply & distribution* Economic Competition/legislation & jurisprudence Humans Marketing of Health Services/legislation & jurisprudence* Marketing of Health Services/methods Medicaid Medicare United States United States Federal Trade Commission United States Food and Drug Administration