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Healthy Skepticism Library item: 13684

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Mennuti M.
Are doctors prepared for direct-to-consumer advertising of genetic tests?
Obstet Gynecol 2008 Apr; 111:(4):991,
http://www.greenjournal.org/cgi/content/full/111/4/991


Abstract:

To the Editor: The juxtaposition of the Personal Perspectives of Dr. Tracy on direct–to-consumer genetic testing and the Current Commentary that provides us with the American Society of Human Genetics (ASHG) Statement on direct-to-consumer genetic testing was very timely.1,2 This is an issue that is likely to grow in importance for our practices. One has only to look at the Internet sites that offer this testing to understand that women seem to be disproportionately targeted as potential consumers of these services…

Keywords:
Publication Types: Comment Letter MeSH Terms: Advertising as Topic* Attitude of Health Personnel Consumer Health Information Genetic Screening*/economics Humans Privacy

 

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...to influence multinational corporations effectively, the efforts of governments will have to be complemented by others, notably the many voluntary organisations that have shown they can effectively represent society’s public-health interests…
A small group known as Healthy Skepticism; formerly the Medical Lobby for Appropriate Marketing) has consistently and insistently drawn the attention of producers to promotional malpractice, calling for (and often securing) correction. These organisations [Healthy Skepticism, Médecins Sans Frontières and Health Action International] are small, but they are capable; they bear malice towards no one, and they are inscrutably honest. If industry is indeed persuaded to face up to its social responsibilities in the coming years it may well be because of these associations and others like them.
- Dukes MN. Accountability of the pharmaceutical industry. Lancet. 2002 Nov 23; 360(9346)1682-4.