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Healthy Skepticism Library item: 1188

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Mansfield PR, Lexchin J, Vitry A, Doecke CJ, Svensson S.
Drug advertising in medical journals.
Lancet 2003 Mar 8; 361:(9360):879
http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6T1B-48400HM-1B&_coverDate=03%2F08%2F2003&_alid=272642718&_rdoc=1&_fmt=&_orig=search&_qd=1&_cdi=4886&_sort=d&view=c&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=fa10917712438764944ab5277ec07357

Keywords:
Advertising/methods Advertising/trends* Attitude of Health Personnel Australia Drug Industry* Humans Periodicals* letter to the editor journal advertisements quality of information MaLAM Healthy Skepticism EVALUATION OF PROMOTION: CRITICAL APPRAISAL TECHNIQUES EVALUATION OF PROMOTION: JOURNAL ADVERTISEMENTS

 

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