Healthy Skepticism Library item: 11747

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Epstein RJ.
Growth of the Asian health-care market: global implications for the pharmaceutical industry.
Nat Rev Drug Discov 2007 Oct; 6:(10):785-92
http://www.nature.com/nrd/journal/v6/n10/abs/nrd2360.html;jsessionid=B973221C5A0E598D9CCFEA9F6E717D30

Abstract:

The global economy is being transformed by an explosion of information unleashed by the internet, the digital revolution, communications and increased international mobility. This transformation is manifesting in many ways, including rapid development of countries such as China, commoditization of public services, mobilization of workforces, shifting of market control from suppliers to consumers, interlinked rises in product demand and customer expectations, and problems regulating international business competition. As Asia is home to half of the world’s population, and offers both a large relatively low-cost workforce in some countries and a potentially huge retail market, this region could be central to the future of the global economy. Like other industries, the pharmaceutical industry faces a new array of Asia-specific opportunities and challenges. Success in meeting these challenges will go to those pharmaceutical companies that best understand the unique strengths and constraints of Asia’s diverse cultures, talents and markets.

repstein@hku.hk

Keywords:
MeSH Terms: Asia Delivery of Health Care/economics* Delivery of Health Care/organization & administration Delivery of Health Care/trends Developed Countries/economics* Developing Countries/economics* Drug Industry/economics* Drug Industry/organization & administration Drug Industry/trends Financing, Government Marketing of Health Services*