Healthy Skepticism Library item: 11660

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Garlick W.
Head to head: Should drug companies be allowed to talk directly to patients? NO
BMJ 2003 Jun 12; 326:(7402):1302
http://www.bmj.com/cgi/content/full/326/7402/1302-a

Abstract:

…The pharmaceutical industry claims to have a direct part to play in educating the public and improving patient information (as set out in the aims of its current “My Medicine” campaign for patient friendly information). On the surface, this may seem attractive. After all, the industry produces the drugs we use. But the Consumers’ Association believes that such an approach would only serve to undermine, not strengthen, patient information…

Notes:

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