Healthy Skepticism Library item: 8921

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Vivian JC.
False claims of pharmacist support enjoined in OTC H2 advertising war
Michigan Pharmacist 1996 May; 34:33-34

Abstract:

The false and misleading claims for famotidine (Pepcid AC Acid Controller) and cimetidine (Tagamet HB) regarding recommendations, efficacy, duration and onset of action, drug interactions, number of prescriptions sold, and toxicity are discussed and the law pertaining to false claims, and the decisions of the judge in the suit raised by both manufacturers are outlined.