Healthy Skepticism Library item: 8185
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
Publication type: Journal Article
Wechsler J.
Direct-to-marketers: FDA talks to the industry
Pharmaceutical Executive 1997 Dec; 17:52-54, 56, 58, 60, 62
Abstract:
The reasons for the U.S. Food and Drug Administration (FDA) policy that allows the pharmaceutical industry to advertise prescription drugs directly to the consumer and the FDA plans for overseeing the information that is provided are discussed.
