Healthy Skepticism Library item: 687
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
de Serres J.
L’enseignement de la médeicne et l’ industrie pharmaceutique
CMAJ 1995; 152:1039
Keywords:
*letter to the editor
Canada
source of information
attitude toward promotion
promotional literature
ATTITUDES REGARDING PROMOTION: HEALTH PROFESSIONALS
PROMOTION AS A SOURCE OF INFORMATION: DOCTORS
Notes:
The author argues that it is impossible to ignore industry promotion and wonders where physicians can get information about drug products. He also points out that experts and teachers may also be biased in their presentation of information.