Healthy Skepticism Library item: 6035

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Advertising in medical journals and the use of supplements
Canadian Medical Association Journal 1994; 151:527

Abstract:

The International Committee of Medical Journal Editors released statements on advertising and on supplements. The one on advertising said that readers should be able to distinguish between editorial material and advertising and that journals should not be dominated by advertising nor contain advertisements from only one or two advertisers. The statement of supplements lists seven principles to ensure that supplements supported by outside funding sources do not reflect the biases of the funders.

Keywords:
*policy statement & guideline/ attitude toward promotion/ International Committee of Medical Journal Editors/ journal advertisements/ journal supplements/guidelines, discussion of/ corporate funding/ATTITUDES REGARDING PROMOTION: MEDICAL JOURNALS/INFLUENCE OF PROMOTION: PUBLICATION/REGULATION, CODES, GUIDELINES: JOURNALS AND MASS MEDIA