Healthy Skepticism Library item: 5549

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: news

Editorial
Health Horizons 1993 May

Abstract:

At a recent meeting on drug promotion convened by the Council for International Organisations of Medical Sciences at the request of the World Health Assembly, industry and its critics found grounds for cooperation. The concept of coregulation with both the industry and government sharing the burden of control emerged clearly from the meeting. IFPMA assured the meeting that its code is fully consonant with the principles of the WHO Ethical Criteria. Perhaps the consultation lacked a sense of perspective as the developing world has to face many problems in order to assure that people have access to safe and effective medications.

Keywords:
*editorial/developing countries/Council for International Organisations of Medical Sciences/IFPMA/WHO/regulation of promotion/industry perspective/ Code of Pharmaceutical Marketing Practices (IFPMA)/ Ethical Criteria for Medicinal Drug Promotion/ International Federation of Pharmaceutical Manufacturers Associations/ World Health Organization/ATTITUDES REGARDING PROMOTION: CONSUMERS/PATIENTS/ATTITUDES REGARDING PROMOTION: INDUSTRY/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION

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Far too large a section of the treatment of disease is to-day controlled by the big manufacturing pharmacists, who have enslaved us in a plausible pseudo-science...
The blind faith which some men have in medicines illustrates too often the greatest of all human capacities - the capacity for self deception...
Some one will say, Is this all your science has to tell us? Is this the outcome of decades of good clinical work, of patient study of the disease, of anxious trial in such good faith of so many drugs? Give us back the childlike trust of the fathers in antimony and in the lancet rather than this cold nihilism. Not at all! Let us accept the truth, however unpleasant it may be, and with the death rate staring us in the face, let us not be deceived with vain fancies...
we need a stern, iconoclastic spirit which leads, not to nihilism, but to an active skepticism - not the passive skepticism, born of despair, but the active skepticism born of a knowledge that recognizes its limitations and knows full well that only in this attitude of mind can true progress be made.
- William Osler 1909