Healthy Skepticism Library item: 5257

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Spickler W.
Ketorolac (Toradol): a new analgesic or an old NSAID?
CMAJ 1993 May 15; 148:(10):1693-5

Abstract:

The official product monograph clearly states that ketorolac is a nonsteroidal anti-inflammatory drug, but it acts predominantly an analgesic rather than an anti-inflammatory agent. Ariano et al do not consider all of the costs when they compare the cost of ketorolac with that of narcotics and they use the wrong comparators when they compare the cost of ketorolac with that of other NSAIDs. The facts in the ads for ketorolac stand. Before prescribing a new drug most physicians refer to the complete prescribing information for the product.

Keywords:
*editorial/Canada/ketorolac/Toradol/NSAID/ nonsteroidal anti-inflammatory drugs/ quality of information/ journal advertisements/ safety & risk information/industry perspective/Syntex/ATTITUDES REGARDING PROMOTION: INDUSTRY/EVALUATION OF PROMOTION: DRUG SAFETY/INFLUENCE OF PROMOTION: PRESCRIBING, DRUG USE Advertising Analgesics/economics Analgesics/therapeutic use* Anti-Inflammatory Agents, Non-Steroidal/economics Anti-Inflammatory Agents, Non-Steroidal/therapeutic use* Costs and Cost Analysis Drug Combinations Humans Ketorolac Tromethamine Tolmetin/analogs & derivatives* Tolmetin/economics Tolmetin/therapeutic use Tromethamine/economics Tromethamine/therapeutic use*