Healthy Skepticism Library item: 5167

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Mann J, Crooke M, Fear H, Hay D, Jackson R, Neutze J, White H.
Pharmaceutical company sponsorship.
N Z Med J 1993 Jul 28; 106:(960):318

Abstract:

The letter points out that there was no pharmaceutical company involvement or sponsorship in the development of guidelines for the detection and management of dyslipidemia. However the costs of publication of the document was borne by a drug company and acknowledged. In an addendum to the letter the editor of the New Zealand Medical Journal states that an advertisement regarding a product may not appear within an article relevant to that product, but may appear before or after the relevant article.

Keywords:
*letter to the editor/New Zealand/drug company sponsored guidelines/placement of journal advertisements/INFLUENCE OF PROMOTION: PLACEMENT OF JOURNAL ADS/PROMOTION DISGUISED: GHOST-WRITING AND JOURNAL ARTICLES

Notes:

Response to letter from: I. R. Wakefield, New Zealand Medical Journal 1993;106:232