Healthy Skepticism Library item: 4413
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Reynolds WJ.
Trends in advertising pharmaceuticals: A publisher's perspective
Journal of Pharmaceutical Marketing & Management 1992; 7:(1):5-22
Keywords:
*analysis/United States/