Healthy Skepticism Library item: 4401

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Noble RC.
Pharmaceutical ads in journals.
Ann Intern Med 1992 Oct 1; 117:(7):617-8

Abstract:

In their editorial the Fletchers stated that the pharmaceutical industry can be expected to police itself but they should not be alone in the process. In support of this they cited a British study, but what that study actually shows is that the industry cannot be expected to police itself.

Keywords:
*letter to the editor/United States/regulation of promotion/attitude toward promotion/ATTITUDES REGARDING PROMOTION: HEALTH PROFESSIONALS/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION Advertising/standards* Drug Industry* Great Britain Periodicals*