Healthy Skepticism Library item: 4365

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Krinksy DL.
Pharmaceutical ads in journals
Annals of Internal Medicine 1992; 117:618

Abstract:

Many of the same arguments being made today about misleading advertisements were being made 100 years ago. Pharmacists should be used as a source of drug information.

Keywords:
*letter to the editor/United States/journal advertisements/quality of information/ pharmacies and pharmacists/EVALUATION OF PROMOTION: GENERAL QUALITY OF INFORMATION