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Healthy Skepticism Library item: 4076

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Lexchin J.
Prescribing by Canadian general practitioners: review of the English language literature
Canadian Family Physician 1990; 36:465-470


Abstract:

(Limited to parts of article dealing with promotion.) Canadian doctors continue to rely on commercial sources of prescribing information. The level of postgraduate training can be a factor in determining how readily doctors accept commercial sources of information. Use of commercial sources of information leads to inappropriate prescribing.

Keywords:
*systematic review/Canada/primary care doctors/source of information/quality of prescribing/INFLUENCE OF PROMOTION: PRESCRIBING, DRUG USE/PROMOTION AS A SOURCE OF INFORMATION: DOCTORS

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.