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Healthy Skepticism Library item: 20279

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Ottati VC, Isbell LM.
Effects of mood during exposure to target information on subsequently reported judgments: an on-line model of misattribution and correction.
J Pers Soc Psychol 1996; 71:(1):39-53
http://www.ncbi.nlm.nih.gov/pubmed/8709001


Abstract:

Three experiments investigated the effects of participants’ mood during exposure to target information on delayed judgments of the target. Participants were exposed to a mood induction immediately before they acquired information about a political candidate and then reported their evaluation of the candidate at a later time. Effects of mood on judgment were moderated by 2 individual-differences measures that can be interpreted in terms of processing efficiency. These were political expertise and total recall for the candidate information, with higher scores on these indices interpreted as reflecting more efficient processing. Among low-expertise (or low-recall) perceivers, mood produced an assimilation effect on evaluative judgments. Among high-expertise (or high-recall) perceivers, mood produced a contrast effect on judgments. When pooling across these individual differences, mood exerted no influence on judgments. These findings are consistent with an on-line model of mood misattribution and overcorrection.

Keywords:
Adult Affect* Concept Formation* Female Humans Individuality Judgment* Male Mental Recall* Motivation Politics Social Perception*

 

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