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Healthy Skepticism Announcements

Seminar with Peter Mansfield: Against misleading information. Lisbon, Portugal, 9 October 2010

Against misleading information. In the struggle for better health!

 

Who is Peter Mansfield?

He’s a Family Physician, Research Fellow of the Discipline of Family Medicine at the University of Adelaide in Australia.
He was the founder and is the Director of the international organisation Healthy Skepticism Inc, which aims to promote health by reducing harm caused by misleading information from pharmaceutical industry. This organization includes many physicians, pharmacists and other health professionals.

What is the Healthy Skepticism Organisation?
What attitudes do professional and lay people have to promotion?
What impact does pharmaceutical promotion have on knowledge and behaviour of health professionals?
What effects on the health of users?
How does work the pharmaceutical industry?
It’s possible to have professional formation and medical research independent of the pharmaceutical industry?
In what sources of information should we trust?
Why do we need an independent drug bulletin in Portugal?
What interventions can be made to counter the promotion of misleading information?

Date: 9 October 2010
Time: 17-20h (coffee-break included)
Place:
South Region Portuguese Medical Association
Av. Almirante Gago Coutinho, 151
1749-084 Lisbon
Portugal

Audience: Physicians, pharmacists, other health professionals and respective College Students

Organizing committee:
Isabel Caixeiro
Manuela Santos
Edgar Ferreira
Luís Filipe Gomes
Tiago Villanueva

Promoting entities:
Healthy Skepticism
South Region Portuguese Medical Association

Registration:
Free. Please send full name, address, profession to .(JavaScript must be enabled to view this email address)

Together we can do better!

 

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As an advertising man, I can assure you that advertising which does not work does not continue to run. If experience did not show beyond doubt that the great majority of doctors are splendidly responsive to current [prescription drug] advertising, new techniques would be devised in short order. And if, indeed, candor, accuracy, scientific completeness, and a permanent ban on cartoons came to be essential for the successful promotion of [prescription] drugs, advertising would have no choice but to comply.
- Pierre R. Garai (advertising executive) 1963