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Healthy Skepticism Library item: 9495

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Concerning the case of United States v. American Pharmaceutical Association and Michigan State Pharmaceutical Association
American Pharmacy 1990 Aug; 55-57


Abstract:

The final judgment file on the case of the United States v. American Pharmaceutical Association and Michigan Pharmaceutical Association which was filed on June 18, 1981, which concerned pharmacists price advertising of prescription drugs is presented. The American Pharmaceutical Association’s position is described as follows: restrictions concerning price advertising have been removed from the APhA code of ethics and the Association does not oppose this type of advertising.

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.