Healthy Skepticism Library item: 9451
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Bruinsma M, Dekker F.
Influencing the general practitioner by drug advertising
Pharmaceutisch Weekblad 1991 Oct 11; 126:1030-1035
Abstract:
The effects of drug advertising by the pharmaceutical industry on physician prescribing in the Netherlands are discussed, including recommendations by the professional organizations.