Healthy Skepticism Library item: 9320

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Schwartz H.
Demeaning industry-inside and out
Pharm Exec 1992 Nov; 12:19-20, 22

Abstract:

The current view of the pharmaceutical industry as unfairly raising prescription drug prices, the demeaning view of pharmaceutical representatives inside the industry, and the importance of an outgoing personality in retailers are described.