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Healthy Skepticism Library item: 8163

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Sykes R.
Being a modern pharmaceutical company: involves making information available on clinical trial programmes.
BMJ 1998 Oct 31; 317:(7167):1172
http://www.bmj.com/cgi/content/full/317/7167/1172


Abstract:

The role of the pharmaceutical industry in meeting the needs of patients for better medicines while taking account of health care economics and in responding to the information needs of decision makers and prescribers regarding clinical studies of investigational drugs is discussed; the implementation of an Internet site by Glaxo Wellcome that is designed to present the results of clinical studies that are either under way or have been completed is reported. The role that other pharmaceutical companies and medical editors can play to ensure the publication of all clinical studies and diminish publication bias is also briefly discussed.

Keywords:
Clinical Trials Drug Industry* Drug Information Services* Great Britain Organizational Policy

 

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What these howls of outrage and hurt amount to is that the medical profession is distressed to find its high opinion of itself not shared by writers of [prescription] drug advertising. It would be a great step forward if doctors stopped bemoaning this attack on their professional maturity and began recognizing how thoroughly justified it is.
- Pierre R. Garai (advertising executive) 1963