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Healthy Skepticism Library item: 8094

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Troy T.
Clinical independence meets demands of government, health care users
Managed Healthcare 1999 Feb; 9:30


Abstract:

Concerns regarding pharmacy benefit management companies (PBMs) and formularies restricting consumer access to prescription medication and of the relationship between pharmaceutical manufacturers and their subsidiary PBMs in terms of constituting an unfair marketing advantage are addressed, including a discussion of how these relationships might be beneficial to the managed care industry in terms of providing value for the health care consumers.

 

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...to influence multinational corporations effectively, the efforts of governments will have to be complemented by others, notably the many voluntary organisations that have shown they can effectively represent society’s public-health interests…
A small group known as Healthy Skepticism; formerly the Medical Lobby for Appropriate Marketing) has consistently and insistently drawn the attention of producers to promotional malpractice, calling for (and often securing) correction. These organisations [Healthy Skepticism, Médecins Sans Frontières and Health Action International] are small, but they are capable; they bear malice towards no one, and they are inscrutably honest. If industry is indeed persuaded to face up to its social responsibilities in the coming years it may well be because of these associations and others like them.
- Dukes MN. Accountability of the pharmaceutical industry. Lancet. 2002 Nov 23; 360(9346)1682-4.