Healthy Skepticism Library item: 6741
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
MaLAM letter follow up—Rhone Poulenc Rorer’s promotion of Flagyl (metronidazole)
MaLAM International News 1997 May-Jun; 15:(5-6):2
Abstract:
Rhone Poulenc Rorer has withdrawn the promotional material for Flagyl from the Pakistani market.
Keywords:
*news story/Pakistan/developing countries/Rhone Poulenc/Flagyl/company responses/diarrhea/MaLAM/Medical Lobby for Appropriate Marketing/PROMOTION AND HEALTH NEEDS: PROMOTION IN DEVELOPING COUNTRIES/PROMOTION IN SPECIFIC THERAPEUTIC AREAS: DIARRHEA/REGULATION, CODES, GUIDELINES: FEEDBACK TO COMPANIES