Healthy Skepticism Library item: 6607

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Upjohn promotes Lincocin for tonsillitis and pharyngitis and claims Dalacin C can “in the upper respiratory tract infections fight infections, fight resistance, fight recurrence”
MaLAM International News 1995 Nov; 13:(11):1

Abstract:

Upjohn has double standards when it comes to promoting Lincocin and Dalacin C in developed and developing countries.

Keywords:
*analysis/Philippines/developing countries/developed countries/Lincocin/Dalacin C/antibiotics/Upjohn/company responses/MaLAM/Medical Lobby for Appropriate Marketing/quality of information/EVALUATION OF PROMOTION: COMPARISON BETWEEN DEVELOPING AND DEVELOPED COUNTRIES/EVALUATION OF PROMOTION: DRUG SAFETY/PROMOTION AND HEALTH NEEDS: PROMOTION IN DEVELOPING COUNTRIES/PROMOTION IN SPECIFIC THERAPEUTIC AREAS: ANTIBIOTICS