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Healthy Skepticism Library item: 4503

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Way to irrational medical practice
HAI News 1992 Oct; (67):12


Abstract:

In India Searle is offering doctors memberships into the “Qugyl Doctor Club” which entitles them to a number of benefits.

Keywords:
*analysis/India/developing countries/Searle/gift giving/ETHICAL ISSUES IN PROMOTION: GIFT GIVING/PROMOTIONAL TECHNIQUES: MISCELLANEOUS

 

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