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Healthy Skepticism Library item: 4448

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Waud DR.
Pharmaceutical promotions--a free lunch?
N Engl J Med 1992 Jul 30; 327:(5):351-3


Abstract:

The pharmaceutical industry routinely gives physicians “gifts”. Some physicians think that the fact that they don’t immediately rush out and buy the drug associated with the gift demonstrates their immunity to the effects of promotion. The author is opposed to doctors accepting any gifts from the pharmaceutical industry. He also rejects the argument that it is acceptable to take drug company money for continuing medical education. Money for all of these activities adds to the cost of drugs for patients. The author believes that practically all problems associated with physicians’ interactions with the drug industry would vanish if advertising were out of the picture.

Keywords:
*analysis/attitude toward promotion/relationship between medical profession and industry/gift giving/continuing medical education/ATTITUDES REGARDING PROMOTION: HEALTH PROFESSIONALS/ETHICAL ISSUES IN PROMOTION: GIFT GIVING/INFLUENCE OF PROMOTION: PROFESSIONALISM/REGULATION, CODES, GUIDELINES: HEALTH PROFESSIONAL ORGANIZATIONS Advertising/standards* Congresses Drug Industry* Education, Medical, Continuing/economics Ethics, Medical United States

 

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