Healthy Skepticism Library item: 4311

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Bateman CR.
Physicians and pharmaceutical companies
Canadian Medical Association Journal 1992; 146:328

Abstract:

In 1959 the graduating medical class at the University of Toronto received a large shopping bag of free samples including hundreds of now controlled medications.

Keywords:
*letter to the editor/Canada/drug samples/PROMOTIONAL TECHNIQUES: SAMPLES