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Healthy Skepticism Library item: 4303

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Agzarian AY.
Pharmaceutical ads in journals.
Ann Intern Med 1992 Oct 1; 117:(7):618


Abstract:

The author likes journal advertisements and finds them useful for reminding her what drugs are new and what the dosage schedules are, but she would never rely on them for definitive information.

Keywords:
*letter to the editor/United States/journal advertisements/attitude toward promotion/ATTITUDES REGARDING PROMOTION: HEALTH PROFESSIONALS Advertising* Drug Industry* Periodicals/economics*

 

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