Healthy Skepticism Library item: 4273

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: news

Re: the promotion of Polymagma
1991 Jun

Abstract:

Wyeth’s subsidiary in the Philippines is marketing polymagma for the treatment of diarrhea. The scientific evidence does not support the use of this product

Keywords:
*analysis/Philippines/developing countries/Polymagma/diarrhea/Wyeth/MaLAM/Medical Lobby for Appropriate Marketing/quality of information/PROMOTION AND HEALTH NEEDS: PROMOTION IN DEVELOPING COUNTRIES/PROMOTION IN SPECIFIC THERAPEUTIC AREAS: DIARRHEA

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.